Packaging for Pet Food; Things To Consider

The days of cute animal photos on the front of a can are a thing of the past in the pet food industry. As a result of the increase in the number of boutique brands, and health conscious customers there have been some major shifts in pet food packaging trends. To really stand out on the shelf, or in online stores, you need to create packaging for your product that stands out and speaks to the customer needs in its design.

Here are three major pet food packaging trends that you should incorporate into your packaging.

Packaging To Preserve Freshness

Customers really care about keeping their pets food fresh. If you are selling a large pack of dog or cat biscuits, for example, having a resealable zipper is a great addition to your packaging. It offers a way for your customer to reseal the packaging allowing them the comfort of knowing that they are keeping their pets food fresh.

Nutrition Focused Packaging

A trend that has trickled down from food packaging designed for humans is now influencing the pet food market. Nutrition labels are now an important element of pet food packaging.

Choose convenience.

Speaking of convenience, consider adding convenience features to your pouch like a stand-up bottom, handles for easy carrying, and easy open tear notches, in addition to the aforementioned reseal zippers. Consider also that consumers love pouches for their lightweight, shatterproof quality, as well as easy portability.

Use a see-through window.

Consider adding a transparent window to your pet food pouch or bag so consumers to see the treats inside before they purchase. These windows are a popular choice to showcase what’s inside, and further support your claims on the label of the good stuff inside.

Laser technology offers a range of applications in the flexible packaging industry, providing

precise and efficient solutions. Some key uses of lasers in flexible packaging include:

1. Perforation:

Laser technology can be employed for creating micro-perforations in flexible packaging materials. This is useful for controlled gas and moisture exchange, extending the shelf life of packaged products like fresh produce or snacks.

2. Scoring and Cutting:

Lasers are effective in scoring and cutting flexible packaging materials with high precision. This is particularly beneficial for creating easy-open features on packaging or for intricate designs, ensuring clean and accurate cuts without damaging the material.

3. Window opening:

Laser technology can be used to create precise and customizable openings or transparent windows in flexible packaging materials.

The CO2 Laser Scoring and Perforation System is widely used in the PVC、PE、PET、AOPP、MOPP and composite package materials, shrink sleeve, shrink label easy tearing line high speed laser scoring perforating and some soft packing air permeable hole laser perforating

Easy opening

Breathing holes

Window opening